SEO Blox

The homepage is sometimes called Squeeze page or landing page, is a powerful tool to create a list in your niche. Not only the front page will help you to gather names for your list, but it will help you create a web presence and gives you a simple way to begin to work with people in your niche.

What is it?

The entry page to page, where the sole purpose is to collect your visitors name and email address in exchange for a special report or course. As a rule, no products sold on the page, and there is no other content than the short sales page and select the window.

When visitors land on the login page, they will be asked to enter your name and email address in the occupied territories in the box. After they had entered, they will receive their gift via email or they can be sent to it automatically. Not having to resort, most people will read the special report or move, and then forget about it altogether. After capturing their information (with their permission, of course), you can contact them after a few days to monitor report and begin to build your relationship with them. Your entry page is the first step in your sales funnel, which ultimately leads to the list members to buy from you or buying a partnership of the product you are recommending.

What are the three keys make it successful?

1. Wish.

First up, offer them something valuable. What is desirable for your visitors. When you set up your entry page, your goal is to get people to give in. They do not want to give their information, if all you give this book PLR Recycled or report that does not fit their needs. You need to create something valuable, they will be ready to make a choice in favor of the list and get a gift. If you can not create it yourself, outsource writing. You can request a report, course or free audio / video presentations. Make sure that it really stands in your niche, and you get more Opt INS.

2. Description.

You must convince your visitors, “why” they should be Opt-In. Many marketers simply select a location in the box and the title page, and then drive traffic to your pages. Although your entry page is only available for a gift you should bend Copywriting muscle to convince the reader that they should give up where you need to create value so that they are surprised that it is free.

3. Delivery.

Finally, use a reliable system of electronic marketing. Collecting email addresses is only part of this process. The purpose of your entry page is to build your list. Your e-mail marketing provider should be simple to use, so you can get the most out of your list.

Can you show me an example?

If you are promoting a book on the care of a dog as a partner, you can create a login page to give a report entitled “5 Overlooked dog health problems. People who choose to have your report will receive the report via email. You have the opportunity to market to the list in the future, and send them to the sales page for the book help the dog, as well as other products that they may find interesting.
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Long ago, in a land pretty far away, I happened upon a business opportunity. In fact, it was an amazing business opportunity?.but I didn’t even see it. I was looking for something else.

Just like in many other aspects of our lives, things are always right in front of our noses yet we’re so busy trying to look around it to search for something we think we want.

Let me ask you this. Your job, what you do now for a living. Is this what you had envisioned for yourself so long ago? Are you out searching for a business opportunity, when there may just be one right under your nose?

The difficult part is, is that the perfect business opportunity never presents itself that way, does it? I mean, right now I am an internet marketer and absolutely loving it. I help design software to help solve people’s problems. I provide business guidance and advice to those seeking my unique perspective after 14+ years in offline and online businesses.

But I didn’t come to Romania to be an internet marketer.

I came here to build some software for one of our companies. The internet marketing business opportunity was there as just a tiny bud?and over the past couple years has blossomed into what it is now.

So, if you are out searching for a new business opportunity, you should really stop and focus on the small opportunities that are right there at your feet.

But, how do you recognize them?

? Is there anything right now that piques your interest?

? Is there something that is in a field that you think is enjoyable?

? Has someone mentioned a business opportunity that you considered but dismissed?

I could go on, but the point is, if you can, give those opportunities that come by some real thought. Maybe spend a little time engaged in them, to see if you find them enjoyable or not.

Now, if you are still wanting to pursue a different direction and are looking for another business opportunity?why not look inside your head?

The nice thing about humanity is; no two people are the same. Your experiences, what you know, what you’ve done. Your perspective is completely different than mine.

So, why not write about a passion of yours? Or write a story about an experience you’ve had and its outcome? No matter who you are or what you do, every single person has enough knowledge or creativity to write an eBook.

And, in writing an eBook, you don’t have to come up with money to publish or distribute your book. It’s really quite exciting! Now you can share your expertise with the world for just the small investment of your time!

So, even if you aren’t feverishly searching for abusiness opportunity, realize that there are many of them all around?or inside?you. All you have to do is open your eyes and your mind.

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Imagine a boy handing his father a box filled with specialized Lego parts. Each looks similar in many ways, but they also have distinct features and colors that make it necessary to have a plan for ?project development?. The father sorts through the box or bag looking for that ?just right? piece. Without a match between part and plan the Lego creation looks, well, different somehow ? and that?s not always a bad thing.

I?ve seen boys take those Lego sets and make some pretty amazing things, but ultimately it did not look anything like the picture on the box. These grade school problem solvers took the pieces and made something altogether new. Sometimes they even borrow from other Lego sets to create something even more fantastic and previously unknown and perhaps unduplicated. The bucket, box or bag of random parts became the catalyst for the imagination needed to make a true original project.

Now I want you to think of Search Engine Optimization (SEO) strategies as something a bit like a Lego kit ? lots of parts that can be combined to create something special when multiple parts are used.

Many online businesses pick and choose the marketing components they feel most comfortable with. They will even use those skills to great effect, but like the Lego kits the parts can be assembled in a variety of ways that make for an impressive final outcome.

SEO Starts with web design and then building blocks of SEO are attached to that primary block through the use of a variety of online marketing techniques.

Perhaps you might like to try list building as a block in your ?yet unknown and unidentified? masterpiece, but you might also consider traffic building in order build your email list.

Maybe you could develop an ezine and a ?member?s only? ebook download. These blocks can contribute to both traffic building and list building objectives.

Video streaming and podcasting are popular components to marketing and SEO and they go hand in hand with social media, blogging and forums so be sure to add those blocks.

Don?t forget autoresponders and customer service. There?s no use selling a product or service and forgetting the customer. After all, the customer is why you?re in business.

When you want to let others know about your business you might consider email marketing (that?s where list building comes in) and Real Simple Syndication (RSS) to get the word out.

Like Lego?s, each of these marketing strategies snap together to represent your business through SEO techniques. However, no matter how you build it you will need keyword rich content that is compelling to site visitors and easily slurped by spiders or perused by bots. When you do not have keyword rich content both site visitor and search engines do not find your site compelling enough to get excited about.

You want people to get excited about your site. The role of quality content should never be minimized.

If SEO is a lot like Lego building blocks, what does your site look like?

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